Apple Lowering Notebook Pricing
October 15, 2008 – 9:55 amApple Inc has announced that they’ve lowered the price of their entry-level notebooks to $999. They also lowered the price on several mid-range models as they begin to target budget conscious shoppers with lower priced notebook computers.
But shares of Apple, which have risen about 20 percent since the company last week invited reporters to a notebook event, fell 3 percent in heavy trade on the Nasdaq to $106.99 after first falling as much as 5 percent. Many analysts had expected the entry-level notebook price to fall to $899.
Apple executive Steve Jobs refused to comment on his health during the conference call.



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